PANews reported on January 29 that, according to GMGN monitoring, the market capitalization of Meme BP on the Solana chain surged briefly, reaching a high of $14.9 million. It is currently trading at $13.6 million, with a price of approximately $0.0132, representing a 24-hour increase of 608%.

The buzz stemmed from a photo posted by an account called "Barking Puppy," which is believed to be run by Kevin Gill, the brother of Keith Gill (X: Roaring Kitty). The account recently updated its Instagram bio with a similar "Roaring Kitty-esque" image—a person in a suit holding a comical dog mask.

Keith Gill is best known for the GameStop short squeeze in 2021 and reignited the meme stock and on-chain meme coin frenzy in 2024 with a mysterious post.