Preface

At the beginning of 2025, the cryptocurrency industry is gradually entering a new round of growth cycle. Bitcoin hit a new high under multiple stimuli such as the halving in 2024 and Trump's victory in the US election, breaking through the $100,000 mark; Ethereum's "Cancun-Deneb" upgrade completely activated the Layer2 ecosystem, greatly reduced on-chain transaction fees, and significantly improved user experience; the deep integration of AI and blockchain has promoted the comprehensive innovation of DeFi, NFT and SocialFi, and built a richer Web3 application scenario; the successive approval of Bitcoin and Ethereum spot ETFs has driven the entry of institutional investors, and the integration of traditional finance and the crypto industry has accelerated... With the adjustment of the Federal Reserve's interest rate policy and the optimization of the global regulatory environment, the crypto market has ushered in a new golden age.

In this context, Huobi HTX, as the world's leading cryptocurrency trading platform, has not only witnessed major changes in the industry, but also played an important role in this wave. In 2024, Huobi HTX continued to promote the development of the industry through innovative products, excellent services and diversified ecological layout, and achieved milestone achievements one after another. With the support of HTX DAO, the platform's decentralized ecological construction has steadily advanced, the vision of "People's Exchange" has become increasingly clear, and its industry leadership has been further consolidated.

Looking back at 2024, Huobi HTX not only performed well in terms of user growth, transaction volume, and product innovation, but also made significant progress in security compliance, ecological expansion, and brand building. This year, Huobi HTX's user base hit a new high, the global community became more active, and ecological cooperation continued to expand, bringing more value and contribution to the industry.

Huobi HTX 2024 Full Review

1. Platform data: explosive growth in multiple dimensions

Huobi HTX 2025 Annual Report - Focusing on Innovation and Trust, Embracing Global Growth

Number of users
In 2024, Huobi HTX will have 3 million new registered users and nearly 80 billion visits on both ends. By the end of the year, the cumulative number of registered users of Huobi HTX has exceeded 49 million.
Trading Volume
Huobi HTX's total transaction volume for the whole year of 2024 is close to 2.4 trillion US dollars, a month-on-month increase of 100%. Among them, the spot transaction volume accounts for 62%, about 1.5 trillion US dollars, a month-on-month increase of 160%; the contract transaction volume is about 900 billion US dollars, a month-on-month increase of 70%. Overall, the overall transaction volume of Huobi HTX is basically increasing month by month.
Capital
In the past year, Huobi HTX has seen a net inflow of US$1 billion. By the end of 2024, the cumulative platform user assets will be approximately US$5 billion, an increase of 80% from the beginning of the year.
Market share

Huobi HTX C2C business grew strongly, with the number of mainstream market transactions on the platform increasing by 473%, C2C transaction volume increasing by 452%, market share increasing by 471%, on-chain deposit and withdrawal orders increasing by 40%, and deposit and withdrawal scale increasing by 27%.

2. Spot assets: capturing early opportunities and creating wealth effects

Huobi HTX 2025 Annual Report - Focusing on Innovation and Trust, Embracing Global Growth

In 2024, Huobi HTX, relying on its accurate market judgment and keen asset capture capabilities, launched a total of 218 high-quality assets, covering multiple popular tracks such as DePIN, RWA, Meme, SunPump, etc., of which 171 were the first assets launched on the entire network, always focusing on market hot spots.

Q1: Against the backdrop of BTC rebound, Huobi HTX Asset Team seized the early opportunities of high-quality assets in both Meme and RWA tracks. In Solana Meme track, it was the first to launch representative assets WIF and BOME, with annual increases of 121 times and 56 times respectively; in RWA track, it launched high-quality asset ONDO, which rose steadily 45 times during the year.

Second quarter: In the sluggish market, the Huobi HTX asset team selected high-quality leading assets and launched ENA (Ethena) in the DeFi track, IO (IO.NET) in the DePIN track, and ZK (ZKsync) in the Layer2 track. As the benchmark project of the new stablecoin of the year, ENA increased by 6 times after its launch on Huobi HTX; IO increased by 110% after its launch, becoming a star project in the DePIN track; ZK, as the most popular project in the Layer2 track community, was also launched by Huobi HTX as soon as possible, and its monthly increase was as high as 60%.

Q3: With the recovery of the chain, the overall market is gradually moving towards prosperity. Huobi HTX took the lead in laying out hot tracks and fully supported the SunPump series of currencies and community Meme coins. In the SunPump ecosystem, SUNDOG, the most outstanding currency, rose by 37 times after its launch, becoming a key force in promoting the rise of the SunPump ecosystem. Subsequently, hot currencies such as SUNCAT and SUNWUKONG were also launched one after another, providing users with more investment options. In terms of community Meme coins, the Huobi HTX asset team kept up with the hot spots and responded to community needs, making lowercase nerio the first asset. With strong community support, this currency achieved a maximum increase of 137 times after its launch on Huobi HTX, becoming the focus of market discussion.

Q4: Bitcoin broke through $100,000 for the first time in history, influenced by the positive impact of the US election and the high market sentiment. Huobi HTX quickly took advantage of the situation and launched the " Golden Dog Plan " wealth inventory to help users capture wealth opportunities on the chain. Among them, the popular tokens GOAT (Goatseus Maximus), BAN (Comedian), and ACT (Act I: The AI Prophecy) had the highest increases of 705.29%, 4445.45%, and 12079.49% respectively after they were launched, all showing strong growth momentum.

Throughout the year, Huobi HTX continued to optimize its listing strategy, focusing on high-quality assets, while deepening its community, listening to user needs, and striving to build a "people's exchange" to provide users with more potential assets and wealth opportunities.

3. Financial derivatives: Continuous innovation of multiple products, functional iteration and optimized experience

Huobi HTX 2025 Annual Report - Focusing on Innovation and Trust, Embracing Global Growth

Huobi Contract
Contracts were one of the product lines that Huobi HTX focused on last year. In 2024, the total contract transaction volume of Huobi HTX is about US$900 billion, a 70% increase from 2023. The overall contract transaction scale has been growing month by month, with Q4 transaction volume increasing by more than 50% from Q3. By tracking the latest market trends and hot spots in real time, Huobi HTX has launched more than 80 new contract trading currencies throughout the year, of which nearly 70 high-quality assets have increased by 200%, accounting for more than 90%. As of December 2024, the platform supports more than 160 contract trading currencies, providing users with a wealth of trading options.
In the fourth quarter, Huobi Futures launched a series of blockbuster new products. In November, the network's exclusive contract trading-friendly product "Yubibao" was launched. As long as users deposit funds in the contract U-standard account, regardless of whether they open a position, they can enjoy an annualized return of up to 6%. Only one month after its launch, Yubibao attracted more than 150,000 users to participate and was deeply loved by contract traders. In December, the contract grid was fully upgraded to provide users with powerful trading tools such as AI creation and one-click copying of top strategies.
In addition, Huobi HTX has completed more than 30 contract function optimizations throughout the year, including stop-profit and stop-loss spread protection, real-time update of position information, etc. Among them, for contract copy products, it focuses on user experience and has completed 15 function optimizations, including supporting copy users to follow multiple traders and optimizing the homepage trader ranking rules. As of December 2024, the scale of Huobi HTX copy users has increased by more than 700% compared with the beginning of the year.
Huobi Earn Coins
Last year, Huobi Earn completed the overall layout of the three major sectors of simple earning, structured products, and on-chain products, providing users with more choices for earning with industry-leading product experience. By timely tracking hot assets, Huobi Earn gradually created exclusive new coin earning products with differentiated advantages, and the number of currencies and the speed of listing are at the top level in the industry; combined with market changes and the amount of tiered interest rates, Huobi Earn has always maintained industry competitiveness in terms of income, and the interest rate of PoS currency earning products is firmly ranked first in the industry.
Currently, Huobi Earn Coin covers 166 mainstream core currencies, lists 2,725 projects, serves more than 500,000 users, and manages more than US$1 billion in funds. Among the rich product types, Shark Fin has become a star product with its interest rate and differentiation advantages. In 2024, Shark Fin held 63 sessions, with a cumulative order volume of more than 500 million USDT. At the same time, the birth of Liquid Restaking products has also innovatively helped users participate in liquidity re-staking with a lower threshold, attracting more than 100,000 users.
Huobi Lending

lever
In order to comprehensively improve the user experience and reduce investment risks, Huobi Leverage has carried out multiple functional iterations. At present, Huobi Leverage adopts a more sound financial underlying logic, comprehensively optimizes the opening formula, and upgrades the liquidation function to a parallel mode of liquidation of internal and external indexes and Twap orders, ensuring that the user's assets will be minimally damaged during the liquidation process; at the same time, the creation of a "risk reserve" account makes user transactions smoother after a small amount of liquidation.
It is reported that in 2024, Huobi Leverage has fully realized the recovery of user trading capabilities in seconds in the case of thousands of small-amount short positions. In addition, by creating a point-to-point communication mechanism for key customers, the implementation of professional user trading strategies is guaranteed to the greatest extent.
Pledged currency
In November, Huobi HTX launched a dynamic interest rate product for pledged loans, providing users with low-interest and highly flexible lending services. This product adopts a market-based dynamic interest rate system, and through low interest rates and 0 handling fees, it ensures that the user's borrowing costs are at a relatively low level in the entire network; at the same time, it supports borrowing and repayment at any time, and the three major assets of USDT, BTC, and ETH provide market-leading ultra-large loan quotas to fully meet the lending needs of various users.
Thanks to the wide market recognition and participation since the launch of the current account product, at the end of 2024, the scale of pledged currency loans increased by about 5 times compared with the beginning of the year, and the number of loan holders increased by about 3 times.
OTC lending

In terms of OTC lending, Huobi HTX has continuously optimized the margin currencies and discount rates. Currently, the available margin currencies for market makers have exceeded 100, and its capital utilization rate has been greatly optimized. According to incomplete statistics, the overall OTC lending scale of Huobi HTX has increased by more than 3 times compared with the beginning of the year.

In 2025, OTC lending will add an interest-free strategy with a tiered target for transaction amounts to meet the needs of market makers of different sizes.

4. Product upgrade: Focusing on user needs and upgrading the experience in all aspects

1. Improved product safety

The whole site has access to the pass key, the Web Cookie anti-hijacking strategy is online, and the API supports the ED25519 encryption signature algorithm;
Integrate Fireblocks Off Exchange to reduce exchange counterparty risk;
The platform reserve proof has been launched, and a total of 26 public disclosures of Merkle tree asset proof data have been achieved, with the reserve rate exceeding 100%.

2. Improved product performance and experience

App startup time was shortened by 36%;
The interactive pages of community, earn coins, K-line and market quotation have been revamped to be more concise and clear.

3. Product function optimization

Huobi Contract

USDT contract settlement does not stop, so users can truly trade 24 hours a day;
Support users to automatically adjust USDT contract position limits, making it easier to apply for position adjustments;
The contract insurance fund has been fully upgraded to demonstrate the platform's strength and protect user rights;
The 3.0 version of Contract Copy is launched, which greatly improves the product experience of Huobi HTX Copy. At the same time, the integration of copy page and contract trading page, smart copy, etc. are being iterated;
The 0-yuan contract position purchase activity is launched. Eligible users can receive simulated contract positions, and the closing profits will be immediately paid to the contract account.

Huobi Earn Coins

The dual-currency products have been fully upgraded, the interest rates of bank current accounts have been marketized, earning coins and leverage have been connected, and Yubibao and VIP current account products have been launched.

other

Iceberg orders and leveraged currency pairs support global search, order modification and other basic capabilities;
The API trading function has been fully upgraded, adding contract/spot/leverage WS trading interface services, making API user transactions more convenient;
The HTX Telegram applet was launched to provide users with a more convenient C2C trading experience.

5. Platform activities: three arrows are launched simultaneously, and various ways of playing are used to benefit users

1. Asset activities

In 2024, Huobi HTX asset activities will be carried out around "innovation and upgrading", with both gameplay and prize pools upgraded, constantly bringing new opportunities:

Prime series activities: 48 PrimePool and 3 PrimeVote were launched throughout the year, and a total of approximately 4.3 million USDT rewards were issued to users (calculated based on the currency price on the last day of the activity). Among them, PrimePool changed to staking $HTX to participate in activities from the 17th period, effectively empowering $HTX, and the number and amount of $HTX holders on the platform increased significantly.
Launchpool has been upgraded: Starting from December, PrimePool has been upgraded to Launchpool, which integrates financial management and mining. By subscribing to the $HTX current account earning product, you can get both earning and airdrops. It also supports "one coin for multiple mining". By investing in $HTX, you can get airdrops for all ongoing projects in the mining pool. The number of participants in the event has surged to 150,000, and the $HTX current account assets have increased by more than 40%.

2. Mining activities

In 2024, Huobi HTX pioneered the launch of four major mining activity products: trading mining, liquidity mining, lending and mining, and Liquid Restaking.

Transaction Mining
Trading mining is an exclusive welfare activity prepared by Huobi HTX for users. Trading designated currencies can share the corresponding prize pool. In 2024, Huobi HTX held 10 trading mining activities, with a total of 45,000+ users participating, and issued rewards equivalent to more than 10 million US dollars to users.
Liquidity Mining
The "Liquidity Mining" activity is to obtain $HTX token rewards by providing liquidity. It is a limited-time activity officially launched by Huobi HTX. The platform snapshots the spot or perpetual contract trading pairs of BTC/USDT and ETH/USDT once a minute, evaluates whether the user's order price is in the valid market range, and calculates the corresponding mining rewards based on the order amount. This activity provides users with effective risk management tools. Through order strategies and adjusting capital allocation, they can better control risks and improve overall benefits when the market fluctuates. In 2024, Huobi HTX held a total of 6 liquidity mining activities, with a total of 41,000+ users participating, and issued rewards of more than 2 million US dollars to users.
Lending is Mining
Lending is Mining was launched in November 2024, focusing on USDT demand lending products. The core advantage is that users do not need to perform complex operations and can share the platform's growth dividends through regular lending. As of December 31, Lending is Mining has successfully held three sessions, with a total of more than 5,000 participating users, and the platform has issued a total of $HTX rewards worth up to 70,000 USDT.
Liquid Restaking/Yubibao

As the Restaking track became popular in 2024, Huobi HTX's exclusive CEX airdrop event Liquid Restaking came into being, allowing users to participate in the popular airdrops on the chain for free and without any threshold. As of the end of December, the cumulative number of participating users exceeded 100,000, and the participating funds exceeded US$300 million.

Currently, Liquid Restaking has been upgraded to Yubibao , a product that allows users to earn coins through trading accounts. As long as users deposit funds in the contract U-standard account, they can enjoy an annualized return of 6% without any threshold or lock-up, regardless of whether they have opened a position or not.

3. Platform theme activities

In 2024, Huobi HTX launched a series of platform activities including Pizza Festival Carnival Party, "Romantic" Dragon Boat Festival, Double Eleven Carnival Week, 11th Anniversary Theme Activity Month, Double Holiday Party, etc., and user participation has reached new highs.

During the Pizza Festival series of events, Huobi HTX gave away a million-dollar bonus, and the average daily number of traders increased by nearly 20% compared to before the event; the average daily transaction amount increased by nearly 50% compared to the previous month; and the average daily per capita transaction amount increased by nearly 25% compared to the previous month.

Huobi HTX 2025 Annual Report - Focusing on Innovation and Trust, Embracing Global Growth

Huobi HTX gave out rewards worth more than 10 million USDT to 334,832 users during the 11th anniversary theme month. Among them, the 11th anniversary summer carnival party attracted more than 310,000 users to sign up, bringing in a total of $10.242 billion in contract trading volume and $1.54 billion in spot trading volume, with a total of more than 940,000 USDT in rewards. In addition, about 20,000 people returned to Huobi HTX through the old user return event.

6. Safety and Compliance: Strictly abide by the safety bottom line and actively adapt to compliance operation models around the world

1. Security Summary

In 2024, Huobi HTX's security system won trust with its outstanding performance:

In terms of transaction security: 98 withdrawals to fraudulent addresses were intercepted throughout the year, recovering more than 1.37 million USDT of user losses; 7.83 million USDT of external stolen funds were frozen;
Account security: more than 2.7 million security alerts were issued throughout the year, and 130 phishing websites were cracked down;
In terms of fund security: 71,089 new blacklist addresses were added, and the amount of deposits intercepted from black addresses exceeded 5.71 million USDT.

Huobi HTX 2025 Annual Report - Focusing on Innovation and Trust, Embracing Global Growth

At the same time, Huobi HTX released Merkle tree reserve proofs for 12 consecutive months in 2024, and the reserve rate remained above 100% throughout the year. In the middle of the year, Huobi HTX made a major version upgrade to the reserve proof, increasing the number of asset proofs from 5 to 8, namely BTC, ETH, TRX, USDT, HTX, XRP, DOGE, and SOL. In addition, the asset data of the third-party custodian platform was added to further improve the transparency of the data.

In order to give users a more detailed and comprehensive understanding of the principles, implementation and verification of proof of reserves, the platform has specially upgraded the special page to introduce to users in detail what proof of reserves (PoR) is, why a 100% reserve ratio is so important, and Huobi HTX's pursuit of asset transparency.

2. License compliance

In 2024, Huobi HTX will further expand into the European market. Its affiliated companies will not only continue to maintain compliant operations, but will also actively apply for the European MiCA license, embrace supervision, and expand international business.

Huobi HTX has also made significant progress in its layout in the Middle East and is currently applying for a Full Market Product (FMP) license supervised by the Dubai Virtual Asset Regulatory Authority (VARA). This license is a representative and highly valuable virtual asset license in the Middle East. Once obtained, it will be able to open up stablecoin, legal currency trading and virtual asset consulting businesses. Previously, Huobi Dubai has obtained VARA's initial approval.

In addition, Huobi HTX is actively promoting the application for relevant licenses in Bahrain involving custody, brokerage business, exchanges, etc., and the progress is currently smooth.

In terms of anti-money laundering, in order to fully protect the security of user assets and compliant operations, Huobi HTX continues to cooperate with the world-renowned on-chain monitoring database to effectively monitor and intercept transactions involving black addresses and high money laundering risks in real time, and comprehensively prevent compliance risks. At the same time, Huobi HTX strictly abides by regulatory requirements and has built a complete compliant anti-money laundering system, including customer identity identification, automated transaction monitoring and account management modules, and is committed to creating a safe and compliant trading environment for users.

VII. Operation Overview: Developing Community Culture and Strengthening Customer Service

Huobi HTX 2025 Annual Report - Focusing on Innovation and Trust, Embracing Global Growth

1. Scale Growth

In 2024, Huobi HTX actively carried out activities on social media and on-site content platforms to get closer to users. At present, the total number of fans of Huobi HTX official social media community exceeds 2.55 million, and the interaction rate in the Chinese-speaking area ranks first in the industry; X Space traffic has reached the industry-leading level, with a maximum of 20,118 people online at the same time in a single game; the community user base has exceeded 700,000, an increase of 41.6% month-on-month, ranking among the top three in the industry; in terms of social media community activities, Huobi HTX has planned a total of 174 activities throughout the year, with a transaction volume of 69.9 million USDT during the activities and deposits exceeding 1.9 million USDT.

At the same time, the popularity of Huobi Community has increased sharply, showing its unique vitality. In 2024, the total number of posts was 3.48 million, and the total number of interactions was 11.11 million times; more than 100 user activities and more than 90 hot topics were launched online, and the maximum number of participants in a single activity exceeded 74,000. In addition, more than 500 active analysts share their experiences and insights in the Huobi Community every day, and work together to build a high-quality creator platform.

In addition, Huobi Growth Academy launched 52 online learning and earning activities throughout the year, attracted 468,000 users to participate, and issued learning rewards worth 249,000 USDT, making outstanding contributions to the education of crypto users.

2. Service Experience

Huobi HTX always puts users first and attaches great importance to user experience. In 2024, the customer service team served nearly 367,000 users throughout the year, effectively handled 796,073 user calls and work order issues, and the work order processing satisfaction rate exceeded 80%. In 2025, by optimizing the service portal and strengthening the linkage between smart assistants and manual customer service, Huobi HTX will continue to improve the efficiency of responding to user issues, achieve "intimate guidance before service, professional and efficient service, and continuous care after service", and realize a comprehensive upgrade of user experience through a multi-channel feedback mechanism.

8. Ecosystem construction: exploring new decentralized governance models and promoting the common development of the global crypto industry

Huobi HTX 2025 Annual Report - Focusing on Innovation and Trust, Embracing Global Growth

1. HTX DAO

Founded in January 2024, HTX DAO has opened up a new path for decentralized governance of exchanges and gradually implemented the vision of "People's Exchange".

As of now, the first People's Committee of HTX DAO has completed its term, and the new governance committee has taken office through the "recruitment plan". Community members voted more than 350,000 times in HTX DAO throughout the year. Based on the governance proposals passed by HTX DAO, Huobi HTX introduced new models such as "one coin, multiple mining" to empower $HTX, further enhancing the competitiveness of $HTX and providing new ideas for the long-term DAO governance of the exchange ecosystem. According to incomplete statistics, with the support of mechanisms such as liquidity donations and token destruction, the total number of users holding $HTX on Huobi HTX Exchange exceeded 720,000, and the number of large positions increased by 268%, of which large positions with a value of more than 100,000 USDT increased by 110%.

In order to promote its innovative governance concept, HTX DAO held 18 offline events in 8 countries and 30 cities, with a cumulative exposure of 300 million times, more than 3,600 new group members, and a conversion rate of over 10%. HTX DAO also cooperated with 35 external communities, successfully carried out 105 ecological cooperation projects, and held 51 AMAs, which greatly increased its own popularity while also gathering community consensus.

2. HTX Ventures

As the global investment arm of Huobi HTX, HTX Ventures has invested in 28 funds and frontier crypto projects in 2024, covering DeFi, BTCFi, ZK-rollups, modular infrastructure, Layer 1 and Layer 2 solutions, artificial intelligence, SocialFi, GameFi and other fields. By investing in BTCFi projects such as Babylon , BounceBit , Nexio , and Corn , HTX Ventures has increased its support for the development of the Bitcoin ecosystem; in terms of infrastructure, HTX Ventures focuses on sub-tracks such as interoperability and modularity, and has invested in emerging blockchain networks such as Berachain , Monad , Avail , Sophon , and Camp Network ; investments in projects such as Vanilla Finance and BSX reflect HTX Ventures' multi-chain layout in the DeFi ecosystem.

In addition, HTX Ventures also provides all-round support for investment projects, including resources, market, operation consulting, currency listing consulting, financing, technology, liquidity, etc., laying a solid foundation for the development of the project. At present, it has reached strategic cooperation with many leading VCs including Bankless and Figment to jointly promote the healthy development of the encryption industry.

In 2024, HTX Ventures will be present at major summits around the world, including ETH Denver, ECC, TOKEN2049, Consensus, Korea Blockchain Week, and Hong Kong Hack Summit, aiming to have in-depth exchanges and grow together with the industry's top VCs and ecosystem partners, while discovering high-quality projects and promoting the sustainable development of the entire ecosystem.

Huobi HTX 2025 Annual Report - Focusing on Innovation and Trust, Embracing Global Growth

In addition, HTX Ventures published more than 13 research reports last year, covering hot areas such as technical games in the Ethereum ecosystem, Layer 2, liquidity re-staking, Dencun upgrade, Pectra upgrade , DePIN, AI+Crypto, BTCFi , Meme , stablecoins, RWA, and the impact of the US election on blockchain , sharing industry insights from the perspective of senior builders.

9. Brand events: enhance brand image and promote global layout

1. HTX DAO 2024 and People’s Exchange Launch Ceremony Successfully Held

On February 2, the launch ceremony of HTX DAO 2024 and the People's Exchange was held in Singapore. This conference kicked off the decentralization of Huobi HTX, marking that the People's Exchange has become its spiritual core. At the event, Justin Sun, a core supporter of HTX DAO and global advisor of Huobi HTX, attended the event and made an important speech. He also discussed the governance of HTX DAO and the People's Exchange with the HTX DAO Governance Committee, ecological participants, and industry media. He said: Huobi HTX has gone through a decade of centralization, and hopes that in the next decade, it will be able to complete the transformation of decentralization and achieve long-term stability - using a completely democratic mechanism and transparency that everyone can see to create a true People's Exchange.

2. TRON X HTX DAO Hong Kong Night

On April 9, the "TRON x HTX DAO 2024 Hong Kong Night" themed event hosted by TRON and co-organized by HTX DAO was held in Hong Kong. Justin Sun, global advisor of Huobi HTX, shared the ecological construction of TRON and the decentralized exploration of HTX DAO through a video. He said that he would be committed to building a borderless financial system with the help of blockchain technology to provide support for billions of users around the world who have not yet accessed traditional financial services. He also pointed out that the crypto field should not only pursue technological innovation, but also advocate a community culture based on transparency, fairness and autonomy. In the future, the trinity of people, community and users will be gradually realized through the efforts of all parties, making it the core force of the crypto market and the construction of TRON DAO and HTX DAO.

3. Huobi HTX 11th Anniversary & TOKEN2049 Afterparty

During the TOKEN2049 Summit, Huobi HTX celebrated its 11th anniversary. To this end, HTX DAO and TRON jointly held the TOKEN2049 Afterparty in Singapore. Many well-known project parties, investment institutions, crypto KOLs, industry media, and more than 1,100 senior industry professionals witnessed and celebrated the 11th anniversary of Huobi HTX.

For its 11th anniversary, Huobi HTX has adopted the theme of "Forging a Road of Hard Work and Forging a Heart to Reach the Top", which represents its unchanging original intention of serving users and building the industry through multiple rounds of bull and bear markets. At the launch ceremony of the 11th anniversary event held by Huobi Live, Justin Sun also proposed a new goal for Huobi HTX: to persist in industry construction over a longer period of time and become a century-old store in the cryptocurrency circle.

4. Frequently appearing at the world’s top crypto summits

In 2024, Huobi HTX frequently appeared at top crypto industry summits around the world, held 19 brand events, and won 4 industry awards. From Huobi HTX Dubai Night to Crypto Summit 2024, as well as attending GM Vietnam, Istanbul Blockchain Week, Blockchain Life 2024, Bitcoin MENA, etc. as a sponsor, it demonstrates its emphasis on the global crypto market, and also means that Huobi HTX will continue to deepen its global strategic layout, and further promote the widespread implementation of crypto applications through exchanges and cooperation with global crypto entrepreneurs and communities.

It is worth mentioning that at the opening ceremony of Crypto Summit 2024, the organizers of the conference revealed that Huobi HTX ranked third in the CIS region with a market share of 11%. Not only that, at Blockchain Life 2024, Huobi HTX Global Advisor Justin Sun also won the "Best Crypto Entrepreneur of the Year" award for his outstanding achievements and innovation in the blockchain field.

New Year Outlook 2025

In the past year, the cryptocurrency market has accelerated its integration with traditional finance, the regulatory environment has shown a trend of relaxation, and blockchain technology has continued to advance. In December 2024, Bitcoin broke through $100,000 for the first time in history, which aroused the enthusiasm of global investors, provided a strong impetus for a new round of bull market, and further promoted the mature development of the crypto industry, making it gradually move towards the mainstream. 2025 will be a critical period for the accelerated development of the crypto industry, continuous iteration of technology, and continuous popularization of innovation. All practitioners are faced with unprecedented development opportunities.

As one of the most determined builders in the crypto industry, Huobi HTX will continue to adhere to the development strategy of "global expansion, ecological prosperity, wealth effect, safety and compliance" in 2025, focus on improving user experience, strengthen compliance operations and technological innovation, actively promote ecological layout, and strive to provide more diversified digital asset services to the majority of users. Specifically, Huobi HTX will focus on planning the following developments:

1. Continue to explore high-quality assets and highlight the wealth effect

Huobi HTX will continue to leverage its advantages in asset launches, conduct in-depth market research, focus on wealth effects, and discover early-stage high-quality assets and leading projects in popular tracks. At the same time, it will continue to take root in the community, actively listen to user opinions, and strengthen the platform's high-quality image of wealth growth.

In terms of new asset launches, the following core strategies will be strengthened:

In tune with the community: Listen deeply to community needs, support high-quality projects that are highly recognized by users, oppose conspiracy group tokens, and build a "people's exchange";
Focus on the long-term development of the industry: Explore projects with long-term construction value for the crypto industry, provide more resource support, and jointly build the cornerstone of the industry;
Focus on popular tracks and high-quality assets: accurately grasp industry trends, select hot assets with hard-core quality, and ensure rapid launch; take the bull market as an opportunity to help users maximize investment returns and amplify the "wealth effect".

In general, Huobi HTX will always focus on users, continuously optimize its listing strategy, and delve into community needs, striving to become the user's preferred investment platform and create wealth opportunities for more people.

2. Adhere to technological innovation, enrich product matrix, and improve user experience

Huobi HTX will further increase its upgrade efforts around spot, derivatives, C2C and other businesses. While developing innovative products, it will continue to iterate existing functions and strive to polish out the industry's top user experience.

In terms of products and services, Huobi HTX's plans for 2025 include but are not limited to:

Product homepage: fully optimize the interactive interface, focus on user experience, and welcome the new 11.0 version;
Spot trading: Optimize trading experience, launch unified account, pre-market trading and other products;
Contract trading: Comprehensive product innovation, optimization of basic contract trading functions, and improvement of order ease. At the same time, we will create a strategic product matrix such as contract grid and smart copy trading, and continue to increase investment in liquidity construction to provide users with a smoother trading experience;
Huobi Earn Coins: Implement the "interest rate pricing engine" for earning coins and lending, keep up with market trends, and maximize platform revenue; change from attracting idle assets to attracting trading assets, and increase the ceiling of financial investment; create a richer and more comprehensive automated financial management tool and product matrix;
Pledged currency loans: increase the types of pledged assets and consider including $HTX in the list of pledged assets; add a joint margin model to improve product diversity;
Deposit and withdrawal: Create the most professional C2C trading platform in the entire network and provide users with the best deposit and withdrawal services;
Customer Service: Comprehensively optimize the user service process, improve the service experience in multiple dimensions, and focus on improving self-service and intelligent capabilities. Collect user feedback through multiple channels, strengthen the construction of comprehensive customer service services, create personalized services, and enhance the emotional bond between users and brands.

3. Upgrade security measures and explore global compliance operation models

In 2024, Huobi HTX continued to maintain a record of 0 security incidents throughout the year. In the new year, Huobi HTX will still put "security and compliance" first. In terms of platform security construction, Huobi HTX will promote new features such as HttpOnly, multi-device login, and remote login reminders. In addition, the reserve proof will be improved in the following aspects:

The underlying data storage architecture will be upgraded to support the query and verification of all historical reserve certificates;
Adding proof of reserves for more blue chip assets;
Significantly increase the number of assets on third-party custody platforms.

In terms of compliance, Huobi HTX will actively research the MiCA licensing regulations of multiple European countries to prepare for expanding its compliance business territory; after obtaining a license in Dubai, it will establish a local license operation system, carry out fiat currency deposit and stablecoin exchange business, and strengthen customer development and brand promotion in the Middle East.

In the coming year, Huobi HTX will continue to increase its investment in the field of anti-money laundering compliance technology, enrich the risk monitoring database, further improve the efficiency of risk monitoring, and comprehensively protect the exchange's compliance operations and user assets. It will also keep up with international regulatory trends, meet the compliance and anti-money laundering regulatory needs of more markets, and ensure that the platform provides a compliant trading environment for users around the world.

4. Strengthen ecological construction, promote the development of decentralized governance and the prosperity of the global crypto ecosystem

In 2025, HTX DAO will make efforts from multiple dimensions to promote the mature development of DAO organization and $HTX:

Continue to improve the decentralized governance structure and encourage more community members to participate in the decision-making process. HTX DAO plans to launch a more transparent and fair voting mechanism to ensure that every user's voice can be heard and implemented in subsequent proposals;
Deepen cooperation with domestic and foreign blockchain projects and explore more ecological cooperation opportunities;
Strengthen user education, improve users’ understanding of blockchain fields such as DeFi and DAO governance, and allow more users to participate in governance and decision-making;
Improve the value of $HTX. With the advantages of earning coins + mining, multiple mining with one coin, flexible redemption, etc., it strongly stimulates users' enthusiasm for holding and participating, and continuously attracts more new users to the community;
Accelerate international layout and expand global community construction.

HTX Ventures will also continue to leverage its strengths in investment, incubation, and strategic support, and work hand in hand with the world's leading innovative projects and top investment institutions. HTX Ventures believes that 2025 will be the year when the crypto industry crosses a critical development stage, with accelerated technology iteration and the popularization of innovative applications ushering in an explosive period. HTX Ventures will spare no effort to contribute to the development of the global blockchain ecosystem and help cutting-edge projects stand out in the fierce market competition.

In the report " HTX Ventures 2024 Crypto Market Review and 2025 Outlook ", HTX Ventures pointed out five tracks that will develop rapidly in 2024, namely Bitcoin ecology, infrastructure, Meme, AI, and TON ecology. In 2025, HTX Ventures will continue to deepen its key areas of layout, explore and support more application scenarios and high-quality projects.

5. Build global brand influence, with a focus on the CIS region

In 2025, Huobi HTX will vigorously carry out brand activities in key strategic regions around the world, especially in the CIS region, to showcase the brand image in an all-round and multi-angle manner, achieve extensive brand exposure, and thus provide strong support for global expansion. Huobi HTX will also explore differentiated cross-border cooperation and carry out Web3 industry cooperation from a younger and more creative perspective.

2025 is a critical year for Huobi HTX to embrace new opportunities in the industry. As a veteran digital asset trading platform with rich industry construction experience and always focusing on user needs, Huobi HTX is confident that it will give global users a satisfactory answer and take a step closer to achieving the vision of "enabling 8 billion people around the world to achieve financial freedom."

About Huobi HTX

Huobi HTX was founded in 2013. After 11 years of development, it has grown from a cryptocurrency exchange to a comprehensive blockchain business ecosystem covering digital asset trading, financial derivatives, research, investment, incubation and other businesses.

As the world's leading Web3 portal, Huobi HTX adheres to the development strategy of global expansion, ecological prosperity, wealth effect, and security and compliance, providing comprehensive, safe and reliable value and services to virtual currency enthusiasts around the world.

For more information about Huobi HTX, please visit HTX Square or https://www.htx.com/ and follow us on X , Telegram and Discord . If you have any further questions, please contact glo-media@htx-inc.com .

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