PANews reported on January 9 that the official meme project BABYSHARK released a video on the X platform, hinting that it may reach a strategic cooperation with Pinkfong, a world-renowned children's entertainment IP company.

It is understood that Pinkfong is a global family entertainment company with many world-renowned IPs, including Pinkfong, Baby Shark, Hogi, Ninimo, etc. Among them, the original children's song video "Baby Shark Dance" has been played more than 10 billion times on YouTube, making it one of the most watched videos in the world.

In addition, the meme project BABYSHARK will be launched on Kucoin at 8 pm today, and has been launched on many mainstream exchanges such as Gate Pilot and MEXC. According to CoinMarketCap data, as of press time, BABYSHARK's market value is currently about US$140 million, with a peak market value of US$240 million.