X tests "private click" feature; Nikita Bier says internal testing has begun.

PANews reported on March 19th that, according to NDTV, social media platform X is conducting a small-scale test of a "dislike" feature. After a user suggested adding a dislike button on X, X product manager Nikita Bier replied with "Give me 60 seconds," and some users subsequently saw a new "thumbs down" icon below the post. The current test primarily targets the content of the comments; the dislike results are not publicly displayed but are instead used as private negative feedback signals in the platform's ranking algorithm to adjust content exposure. X previously explored a similar "downvote" mechanism on iOS in 2021 to improve the quality of comments.

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