PANews reported on October 17th that, according to Decrypt, Newsmax, a publicly listed US media company, is building a digital asset reserve centered around Bitcoin and Trump's meme coin, TRUMP. According to an announcement released Thursday, the company's board of directors has approved the plan, which will involve purchasing up to $5 million worth of both assets over the next year. The announcement did not provide details on how the company will fund the plan, but it expects the first strategic purchase to be made "in the near future."