In 2025, the global crypto market is setting off a revolution that is sweeping the world, and China, as the super engine of the crypto economy, has become the core stage for Web3 projects and crypto brands to compete. The breakthrough progress of blockchain technology, the continuous innovation of DeFi, the craze of NFT and the full outbreak of the Web3 ecosystem have made this market full of infinite possibilities. However, in the fierce competition, relying solely on technology is not enough to win - brands need accurate market insights, deep user trust and the ability to trigger crazes to come out on top in this race.
Chinese crypto KOLs (key opinion leaders) are becoming super catalysts in this transformation. They are not only insightful about industry trends, but also the key link between brands and users. With their deep understanding of the Chinese market, mastery of blockchain technology, and unrivaled social influence, these KOLs are injecting explosive power into Web3 projects and crypto brands in the Chinese market. From DeFi strategy analysis to NFT's cultural breakthrough, they ignite user enthusiasm with their unique perspectives and precise content, helping brands stand out in a complex market.
Who are the top Chinese KOLs who will dominate the crypto discourse in 2025? How do they lead the industry with their wisdom and influence? This article will unveil the mystery of these industry superstars and let you appreciate their unique charm and strategic vision. Whether you are a novice exploring the crypto world or a veteran player seeking a breakthrough, this list will be your guiding light, helping you to ride the crypto wave in 2025 and seize the opportunity!
The Top Chinese Crypto KOL List You Can’t Miss in 2025
1. Phyrex
Social Media : Twitter
Followers : 333,000
Twitter link : https://x.com/Phyrex_Ni
Introduction : Phyrex_Ni focuses on Web3 projects, on-chain data analysis and market trend insights. He assists global Web3 projects to enter the Chinese-speaking market through 4XLABS, and as an ambassador of the Solana Chinese Community (Solar SG), he promotes the development of high-quality blockchain projects in the Solana ecosystem. He is known for his open and transparent data sharing and detailed analysis, such as the monthly summary of Binance Alpha project revenue, BTC spot ETF data tracking, and in-depth observation of token trends such as $CRCL and $Coin, showing a keen grasp of market dynamics. He emphasizes that his analysis does not constitute investment advice, maintains a neutral and objective attitude, and is deeply trusted by the community.
Reasons to pay attention:
Phyrex_Ni He not only provides data-based market analysis, but also actively participates in the construction of the blockchain ecosystem, bringing first-hand industry dynamics. His content covers a wide range, from on-chain identity protocols (such as the CARV project) to the market performance of BTC and SOL, to investment insights in the primary market and traditional industries, showing a multi-dimensional perspective. His exchanges with industry veterans, such as discussions with "unlearned" teachers, show his extensive connections and learning attitude in the crypto community, which makes his content more in-depth and credible. In addition, his keen sense of emerging projects, such as the on-chain identity protocol of CARV, which he focused on last year, provides a forward-looking reference for investors who are concerned about the Web3 game track and data protocols.
More importantly, Phyrex_Ni's content style is down-to-earth and sincere. He calls himself a "brick mover" and relies on open and transparent data to avoid empty predictions or emotional judgments. For example, his continuous tracking of $BTC price fluctuations and ETF data, as well as his clarification of $SOL spot ETF rumors, show a rigorous attitude. His tweets are not only suitable for veteran crypto investors, but also friendly to novices, and can help readers establish a systematic understanding of the market. Whether you want to understand the dynamics of Web3 projects landing in the Chinese-speaking market, or track the latest trends of mainstream crypto assets, Phyrex_Ni is a KOL worthy of long-term attention. View more KOL list
2. KuiGas
Social Media : Twitter
Followers : 96,000
Twitter link : https://x.com/KuiGas
Introduction : KuiGas focuses on sharing Web3 on-chain interactions, airdrop strategies, and blockchain project research. He calls himself "focused on high-quality TX (transactions) for humanity," and has demonstrated a keen insight into market trends through in-depth analysis of emerging protocols and projects, such as Sahara AI, Nillion Network, and EigenLayer. He has publicly recorded his gains and losses in crypto investments, such as sharing his investment journey in the "Road to Losing Money" article, and actively participated in community activities, such as organizing New Year's Eve OG Space and airdrop theme discussions. He also guides users to participate in Alpha activities on platforms such as Binance and OKX through tweets and community sharing, emphasizing multi-account operations and low gas fee strategies, showing a pragmatic and down-to-earth style.
Reasons to pay attention:
KuiGas not only provides highly practical on-chain interaction suggestions, but also brings valuable information to the community through in-depth research on projects. His analysis of the airdrop rules of projects such as Sahara AI and his participation in the review show a deep understanding of the logic of the project party, helping users to formulate more precise strategies. For example, in June 2025, he analyzed Sahara AI's token distribution and launch plan in detail, reminding users how to participate in the event through Binance Alpha points. In addition, his early attention and operational guidance on protocols such as LayerZero, Swell, and EigenLayer show a keen sense of smell for DeFi and infrastructure projects, which is suitable for investors who want to find opportunities in the Web3 ecosystem.
KuiGas's content style is sincere and pragmatic. He is frank about his investment experience, including the projects he invested heavily in and the lessons learned from his losses, showing a high degree of transparency, which is particularly rare in the crypto community. He frequently interacts with the community through the X platform, such as responding to users' discussions about Aptos and WalletConnect, or sharing his thoughts on airdrop strategies during the market downturn, providing practical references for new and experienced users. In addition, he organized 30 OG Space New Year's Eve events at the end of 2024, showing his influence in the community. Whether you want to understand the details of airdrop operations or track emerging projects, KuiGas has become a KOL that cannot be missed with his straightforward sharing and forward-looking content. Get the KOL Marketing Practice Guide
3. Jason Chen
Social Media : Twitter
Followers : 90,000
Twitter link : https://x.com/jason_chen998
Introduction : Jason Chen focuses on blockchain project analysis, market trend insights and industry dynamics. As a member of 4XLabs, he participates in multiple Web3 projects as an investor and consultant, and may not be completely objective in public statements due to conflicts of interest. His analysis of public chain ecosystems such as Aptos, Sui, Ethereum and Solana is easy to understand. For example, he compared the ecological performance of Sui and Aptos and pointed out Sui's advantages in currency price and airdrops. He also deeply analyzed the upgrade of the RGB++ protocol and explored the potential of bridgeless cross-chain and smart contract expansion. Jason is straightforward and emphasizes rational discussion. He has repeatedly persuaded the community to avoid standing in line and quarreling, showing a calm and pragmatic attitude.
Reasons to pay attention:
Jason Chen's content is supported by data and logic, covering a wide range of topics from technical protocols to market trends, providing solid references for investors and enthusiasts. His analysis of the RGB++ Layer upgrade shows the depth of technical understanding, while the comparison of Ethereum and Solana ecosystems (such as Polymarket's potential to break the circle of PumpFun) reflects his keen insight into market narratives. In addition, his interactions with industry insiders, such as welcoming CZ back to Binance Blockchain Week, show his extensive connections and influence in the crypto circle. His content is suitable for users who want to gain a deeper understanding of blockchain technology and market dynamics.
Another attraction of Jason is his frank attitude and active contribution to the community. He publicly shares his investment gains and losses, reminding readers to remain rational. For example, he analyzed the market risks of Ethereum based on the data of "Phyrex_Ni", showing an objective and critical style. He also actively responded to user questions through the X platform, such as discussions on the Ethereum Foundation's staking strategy, and organized community activities to enhance interactivity. For users who follow Web3 technology progress, market trends, and community dynamics, Jason's tweets provide content that is both in-depth and practical.
4.Lone Crane.hl (((+)))
Social Media : Twitter
Followers : 45,000
Twitter link : https://x.com/zksgu
Introduction : Guhe.hl focuses on blockchain airdrop opportunities, on-chain trading strategies and emerging project analysis. Focused on sharing blockchain project airdrop opportunities, on-chain trading strategies and emerging protocol dynamics. He is known for his keen insight into Web3 data infrastructure and decentralized projects, such as the high-return analysis of CESS Network airdrops and an in-depth interpretation of the permissionless nature of the Hyperliquid contract market. He has participated in community activities for projects such as PumpBigPump and IQ50, organized airdrop draws and shared BSC address operation guides, demonstrating a high level of community participation. Guhe.hl has a straightforward style and often calls community users "teachers", emphasizing practicality and transparency, and is deeply loved by followers.
Reasons to pay attention:
Guhe.hl's tweets are known for their practicality and foresight. His analysis of the CESS Network airdrop pointed out that the whitelist return was as high as 30 to 50 times, and provided project background for non-participants, showing a deep understanding of decentralized storage and data protocols. His interpretation of the Hyperliquid contract market emphasized that staking 1 million HYPE can access the 2 billion user asset pool and share transaction fees, providing a clear investment logic. In addition, his interaction with projects such as Kaito AI, Yala, and GOATRollup shows his extensive connections in the Web3 ecosystem, providing valuable reference for users who are concerned about emerging protocols and on-chain opportunities.
The transparency and community influence of Guhe.hl are the core of its appeal. He frankly admitted the reasons why he did not receive the Sahara AI airdrop and analyzed his own lack of participation, showing a sincere and introspective style. After the Hyperliquid liquidation incident, he suggested users to withdraw HLP assets and publicly discussed the mentality of holding positions, reflecting a responsible community role. He also strengthened community cohesion by interacting with industry insiders such as @zachxbt and organizing activities such as the New Year's Eve OG Space. For users who want to master airdrop strategies, understand DeFi trends, or participate in the Web3 community, Guhe.hl's content is both practical and inspiring.
5. Calman.eth
Social Media : Twitter
Followers : 70,000
Twitter link : https://x.com/CalmanBTC
Introduction : Calman.eth Carmen has repeatedly shared early participation opportunities in projects such as Trusta Labs, Magic Eden ($ME) and Huma Finance. For example, he organized the Trusta Labs NFT whitelist lottery in March 2024 to help community users obtain points mining opportunities for the on-chain identity protocol. He also actively participated in community voting and discussions on projects such as Jupiter and Kaito AI, showing his attention to DeFi and AI-driven protocols, while clearly stating that he would not engage in funding business and maintain a transparent attitude.
Reasons to pay attention:
Calman.eth's tweets are known for capturing early project opportunities and community interactions. He shared Trusta Labs' NFT points mining activity, analyzing in detail its $3 million financing background and airdrop potential, helping users quickly grasp how to participate. He also deeply participated in Magic Eden's $ME token query activity, provided a guide to claiming on the official website, and demonstrated accurate judgment of the dynamics of the NFT market and decentralized platforms. His content is not limited to technical analysis, but also includes observations on market sentiment, such as the ridicule of Kaito AI's "yapper" ranking, reminding users to be wary of advertisers' potential routines, which is suitable for users who want to seize the initiative in the Web3 ecosystem.
Another unique feature of Calman is his humorous and friendly way of interacting with the community. He often shares his life experience in a "collection of self-talk", such as "Those who advise us every day are either our loved ones or want to deceive us", which brings him closer to the community. At the same time, through interactions with industry insiders such as @yangqingfeng.eth and @DaMoonSOC, he has demonstrated his extensive network of contacts in the crypto circle. His votes for Huma Finance and Jupiter, as well as his positive comments on projects such as MangoOS, show his ability to screen high-quality projects. For users who want to understand airdrops, NFTs, and DeFi trends in an easy way while gaining community insights, Calman.eth is a voice that cannot be ignored.
6. SPL WolfyXBT
Social Media : Twitter
Followers : 825,000
Twitter link : https://x.com/Wolfy_XBT
Introduction : WolfyXBT is known for his humorous expression and accurate data analysis. He calls himself "full-time leeks, part-time idiot", focusing on collating crypto market information, analyzing Memecoin trends and sharing on-chain opportunities, such as tracking Binance rebate data and market dynamics through carefully crafted Excel tables. He has shared observations on tokens such as $VIBE and NianNian, emphasizing fairness and community participation, while recording major events such as the Bitcoin halving cycle (April 2024) in a relaxed style. He also demonstrated a wide range of influence and affinity through interaction with the community.
Reasons to pay attention:
WolfyXBT's content is characterized by a combination of data-driven and humorous styles. He organizes market information through detailed Excel tables, such as Binance rebate data and Memecoin investment trends, to provide users with clear investment references. His comments on the unexpected rise and fairness of $VIBE, as well as the dynamic tracking of NianNian tokens, show a keen insight into emerging projects. He also shared an updated chart of the Bitcoin halving cycle to help the community understand the market cycle, which is suitable for users who want to grasp the trend of encryption through data analysis. In addition, his teasing interactions with brands such as KFC and his birthday wishes to Elon Musk add interest to the content and make his tweets more attractive.
More importantly, he showed his sincerity and down-to-earth side by interacting with community members such as @BTCBruce1, sharing his experience in gaining followers and investment experience. His easy support for the JellyJelly event and quick response to on-chain projects, such as asking @theunipcs for the token code, reflect his attention to and participation in community dynamics. His tweets are not only suitable for experienced investors, but also provide easy-to-understand market insights for novices. For users who want to find opportunities in the crypto market, enjoy light-hearted content, and interact with the community, WolfyXBT is a KOL worth continuing to pay attention to.
7. Hebi
Social Media : Twitter
Followers : 377,000
Twitter link : https://x.com/hebi555
Introduction : He Bi focuses on discovering early blockchain projects and airdrop opportunities. He recently shared details of Backpack Season 2 points event, Zama's $130 million testnet launch, and Camp Season 2's 100 tasks. He interacts with the community in a humorous and straightforward style. For example, when Hyperliquid opened, he admitted that he was "slapped in the face" and did not dare to chase high prices. He also showed his sharp observation of the market by complaining about the Binance market making team. He Bi emphasizes that his content is not investment advice, maintains a transparent attitude, and is deeply trusted by the community.
Reasons to pay attention:
He Bi's tweets focus on capturing high-potential projects and practical suggestions. For example, he is optimistic about Backpack and Infinex, and his accurate judgment that the Hyperliquid contract market "cannot find a rival", showing excellent foresight. The Zama testnet and Camp mission guide he shared provide users with a clear path to participate, which is particularly suitable for investors chasing airdrops and on-chain opportunities. In addition, his dynamic analysis of the Binance ecosystem, such as the technical comments on the BGB crash, combined with his optimism about Mantle's potential in 2025, shows his deep understanding of market trends. His content is not only full of dry goods, but also closes the distance with readers through humorous expressions, making people want to continue to follow.
He Bi’s community influence and sincere attitude further enhance his appeal. His interactions with industry accounts such as Humanode and @0xSunNFT, as well as his playful greetings of “Happy Holidays to Teachers”, show his extensive connections and affinity in the crypto community. He candidly shares his gains and losses in investing, such as the regret of missing the opening of Hyperliquid 3U, and his down-to-earth style resonates with both newbies and veteran users. Whether you want to grab the early dividends of Web3 or learn about the latest developments in DeFi and blockchain, He Bi’s tweets have become a Chinese crypto KOL not to be missed in 2025 with their unique perspectives and practical information.
8. 0xBclub | Tomb Raider
Social Media : Twitter
Followers : 125,000
Twitter link : https://x.com/0xBclub
Introduction : As the Chinese ambassador of MEXC, Mojin Xiaowei shares rebate links from platforms such as Binance, OKX and MEXC, and focuses on early developments of projects such as BEBE ecology, Metaline games and YAPYO. He announced the strategic partnership of BEBE platform in July 2024 and promoted the Web3 game whitelist activity of Metaline, showing a keen sense of emerging projects. His content style is concise and direct. He often shares the dynamics of tokens such as $VOXEL in the tone of a "genius trader", combined with community interaction, and is deeply loved by users.
Reasons to pay attention:
Mojinxiaowei's tweets focus on capturing early projects and practical information, such as his announcement of strategic cooperation with the BEBE ecosystem and sharing of YAPYO's operations in the Arbitrum ecosystem, which provide high-potential investment clues. His dynamic comments on $VOXEL, such as saying that its performance "Liang Xi must admire it", show a humorous and keen market observation, which is suitable for users chasing Alpha opportunities. In addition, his interactions with projects such as Kaito AI, Succinct Labs, and Humanity Protocol show his wide attention in the Web3 ecosystem, providing users with a diversified perspective from NFT to DeFi.
Another feature of him is his community involvement and down-to-earth style. He provides practical advice to both new and experienced users by sharing Binance 20% rebate links and OKX event guides, while enhancing his influence by interacting with community members such as @CryptoMysticDAO and @z3nn_n. His tweets not only focus on project analysis, but also get closer to the community through whitelist sweepstakes such as Metaline. For users who want to keep up with early Web3 opportunities, understand trading platform dynamics, and enjoy lighthearted content, Mojinxiaowei is a KOL worth watching in 2025.
9. Wax Coin Xiaoxin
Social Media : Twitter
Followers : 155,000
Twitter link : https://x.com/zhuanfgghjnb
Introduction : Xiaoxin Wabi has attracted wide attention for discovering early opportunities in Web3 projects and sharing on-chain investment strategies. He focuses on analyzing the potential of emerging projects such as Plume Network, Treehouse Finance, Duck Chain and Walrus, such as detailed analysis of Plume Alpha's RWA track opportunities and Treehouse's TESR and DOR innovative mechanisms. He also shares Alpha activity guides on platforms such as Binance and OKX, such as the Safepal wallet KYC process, and frankly reviews the gains and losses of investments such as $TUT and $MUBARAK, showing a transparent and practical style, which is deeply trusted by the community.
Reasons to pay attention:
Waxcoin Xiaoxin's content focuses on early information of high-potential projects, such as his analysis of the launch of the Plume Network mainnet, pointing out that the RWA track has not yet exploded but has great potential, providing investors with a forward-looking reference. His analysis of Duck Chain's ecological strategy to lock in Telegram's 1 billion users and Wave on Sui's on-chain data of 3.5 million active users shows a keen insight into market trends and user adoption. In addition, his interactions with platforms such as Binance and OKX, such as sharing Dragon Boat Festival gift boxes and $SOON's TGE benefits, show his extensive connections in the industry, bringing practical and timely information to users.
Another advantage of Waxcoin Xiaoxin is his in-depth research and frank attitude towards the project. He reads Treehouse's "three-axe" innovation in one article, analyzes the TESR and DOR mechanisms in detail, and helps users understand complex protocols; at the same time, he shares how to participate in the GoPlus Christmas airdrop and provides a specific operation guide for the 2 million token prize pool. His investment review directly faces the lessons of losses, such as the reflection on the unprofitability of $TUT and $MUBARAK, reminding users to reduce blind operations and showing a responsible attitude. For users who want to keep up with Web3 trends, grasp airdrop opportunities, and learn investment strategies, Waxcoin Xiaoxin is an indispensable KOL in 2025.
10. Lubi Yangjia | lubiyangjia.eth
Social Media : Twitter
Followers : 222,000
Twitter link : https://x.com/lubi366
Introduction : LubiYangjia is popular for sharing Web3 project airdrops, on-chain financial management strategies, and emerging blockchain opportunities. He focuses on providing practical advice, such as guiding users to participate in Pharos Network testnet tasks (including Swap, LP, transfer, and NFT Mint, etc.) and four Binance financial management plans, emphasizing flexibility and transparency. He also shares updates on projects such as $SAHARA, Humanity Protocol, and Magic Eden, such as introducing $SAHARA's AI-native blockchain platform, showing a forward-looking focus on the combination of AI and Web3. LubiYangjia interacts with the community in a relaxed and humorous style and is deeply loved by users.
Reasons to pay attention:
Lubiyangjia’s content is known for its practicality and timeliness. He analyzes the task upgrade path of Pharos Network in detail, helping users to obtain points and rewards through simple operations, which is especially suitable for investors chasing airdrops. His in-depth sharing of Binance Financial Management, combined with the return review of his own USDT investment, provides a transparent on-chain financial management experience, which is suitable for users who want to balance stability and flexibility. In addition, his early attention to projects such as $SAHARA and Humanity Protocol shows a keen insight into AI-driven blockchains and on-chain identity protocols, providing valuable references for users who are concerned about the forefront of Web3 technology.
The community activity and affinity of Lubi Yangjia further enhance his influence. He has demonstrated extensive connections in the crypto ecosystem through his interactions with industry accounts such as @SaharaLabsAI and @Humanityprot. The Binance financial easter eggs he shared and the brief comments on the projects (such as "awesome project!") show his frankness and enthusiasm, which makes it easy to get closer to readers. Whether it is a novice who wants to quickly get started with on-chain operations or an experienced player who wants to capture emerging opportunities in AI and Web3, Lubi Yangjia's content has become a KOL worth continuing to pay attention to in 2025 with its practicality and fun.
Summarize
The Chinese crypto market in 2025 is a turbulent blue ocean of wealth. The top Chinese crypto KOLs are igniting the explosive growth of Web3 projects and brands with a thunderous momentum! They are not only the vane of industry trends, but also the nuclear explosion engine connecting brands and users. From the underlying innovation of blockchain technology to the wealth wave of DeFi, from the cultural breakthrough of NFT to the starry sea of Web3 ecology, these KOLs help brands to stand out in the fiercely competitive market with their profound insights, sharp analysis and unparalleled appeal, while pointing out the fast lane to wealth and opportunities for investors and enthusiasts. Now lock in these crypto superstars, let their foresight and practical wisdom ignite your infinite possibilities in the 2025 crypto craze, help you seize the commanding heights of the market, and write your own Web3 legend!
