PANews reported on January 16th, citing Fortune , that Coinbase CEO Brian Armstrong stated that the company has launched traditional stock trading services with a small group of users and plans to open it to all customers within weeks, with backend support provided by Apex Fintech Solutions . This move is part of its strategy to build an " everything exchange ," which will eventually encompass prediction markets and other assets in addition to traditional stocks. Armstrong stated that Coinbase will initially offer regular stock trading, and will subsequently focus on promoting on-chain native tokenized equities that are one-to-one with real shares and have dividend and voting rights. However, the realization of this still depends on reaching a consensus with regulatory agencies such as the SEC on accounting and rule details.