PANews reported on November 3 that according to The block, asset management company Strive Enterprises, co-founded by former presidential candidate and current Trump agent Vivek Ramaswamy, announced the establishment of a wealth management business. The company aims to integrate Bitcoin into "Americans' everyday standard investment portfolios" to hedge against unsustainable global debt levels, rising fixed income yields, long-term inflationary pressures, continued geopolitical pressures, and potential restrictive currency controls.

The launch comes on the heels of Strive’s $30 million Series B funding round led by Cantor Fitzgerald, the firm that funds Tether and whose CEO Howard Lutnick is a vocal advocate for Bitcoin and will serve as co-chair of the transition team if Donald Trump is re-elected president.