PANews reported on December 4 that OpenAI announced the appointment of former Coinbase Chief Marketing Officer Kate Rouch as the company's first Chief Marketing Officer. It is reported that Rouch will officially take office next Monday.

Prior to joining OpenAI, Rouch joined Coinbase in August 2021 to be responsible for global marketing and public relations, and led the company's Super Bowl advertising. She also worked at Meta for more than 11 years and served as the global brand and product marketing director for Instagram, WhatsApp, Messenger and Facebook.

It is worth noting that OpenAI is currently valued at $157 billion, has 250 million weekly active users and more than 1 million paying corporate customers.