PANews reported on January 31 that Nikita Bier, X product manager and Solana consultant, responded to the recent significant increase in creator reward revenue sharing on the X platform. He stated that the increase in reward revenue sharing for creators on the X platform is mainly due to the recent crackdown on matrix accounts and "water army" accounts, including setting AI avatars, placing referral links for tips in bios, and containing non-compliant interactive content in tweets.